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Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method

Don A. Dillman, Jolene D. Smyth, Leah Melani Christian




[PDF.hq20] Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method

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 | #38590 in Books |  Wiley |  2014-08-18 | Original language:English | PDF # 1 |  10.10 x1.60 x7.10l,2.50 | File type: PDF | 528 pages

||3 of 3 people found the following review helpful.| but I still feel like it is not a real stand alone book anymore|By gdouglaso|Solid book. It is considered the hallmark for survey building excellence -- not sure it is really keeping up to the times in terms of all of the different types of surveys possible now that we are moving more and more to digital. Yes, the principles remain relatively constant, but I still feel like it|From the Back Cover||“[This] is a great book. It is authoritative, engaging, easy to read, well integrated, and yet is specific enough to serve as a ‘how-to’ manual for beginning researchers. Moreover, it is grounded in current literature, b

The classic survey design reference, updated for the digital age

For over two decades, Dillman's classic text on survey design has aided both students and professionals in effectively planning and conducting mail, telephone, and, more recently, Internet surveys. The new edition is thoroughly updated and revised, and covers all aspects of survey research. It features expanded coverage of mobile phones, tablets, and the use of do-it-yourself surveys, and Dillman...

You easily download any file type for your gadget.Internet, Phone, Mail, and Mixed-Mode Surveys: The Tailored Design Method   |  Don A. Dillman, Jolene D. Smyth, Leah Melani Christian. Just read it with an open mind because none of us really know.

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