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Marketing with Online Learning Center Premium Content Card

Michael Etzel, Bruce Walker, William Stanton




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 | #1452402 in Books |  2005-12-13 | Original language:English | PDF # 1 |  10.80 x1.14 x8.30l,3.30 | File type: PDF | 706 pages

||0 of 0 people found the following review helpful.| Five Stars|By Angela|Great item!|0 of 0 people found the following review helpful.| Four Stars|By H. Tran|Good to deal with A+++|0 of 1 people found the following review helpful.| like new|By Wendy Lee Rushlow|I was happy with the book. There was some highlighting in the book b|About the Author|Michael J. Etzel received his PhD in marketing from the University of Colorado in 1970. Since 1980, he has been a professor of marketing at the University of Notre Dame. He also has been on the faculties at Utah State University and the Universi

Marketing, 14/e, by Etzel, Walker and Stanton continues to be a popular, low-cost, paperback option in the Principles market. This text is completely updated, and continues to incorporate technology, and feature in-text and boxed examples that highlight global issues, technology, ethics, applied decision making, chapter opening cases, and part-ending cases. Other marketing themes integrated throughout the text include critical and current themes such as global marketin...

You easily download any file type for your gadget.Marketing with Online Learning Center Premium Content Card   |  Michael Etzel, Bruce Walker, William Stanton. I really enjoyed this book and have already told so many people about it!

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